Know exactly when to buy

Price-seasonality buying guides for the things you actually shop for — backed by real month-by-month data, not guesswork.

Best month
Avoid
Typical price

Best things to buy this month

When Is the Best Time to Buy Jewelry?
Fine jewelry tends to be cheapest during the post-holiday clearance window in early January and around Black Friday/Cyber Monday in late November, but gold and silver spot prices can push costs up or down independent of any seasonal sale.
- January: Best month
- February: Typical price
- March: Typical price
- April: Typical price
- May: Typical price
- June: Typical price
- July: Best month
- August: Best month
- September: Typical price
- October: Typical price
- November: Best month
- December: Avoid
When Is the Best Time to Buy a Couch?
The best time to buy a couch is January–February or August–September, when winter and summer clearance overlap with Presidents' Day and Labor Day sale weekends, though sofa-specific factors like fabric choice, sectional sizing, and custom order lead times often matter more to the final price than the calendar month.
- January: Best month
- February: Best month
- March: Avoid
- April: Avoid
- May: Avoid
- June: Typical price
- July: Typical price
- August: Best month
- September: Best month
- October: Typical price
- November: Best month
- December: Typical price
When Is the Best Time to Buy Shoes?
For most shoes, timing since a specific model's release date matters more than the calendar month, though January clearance, back-to-school week, and Black Friday still deliver genuine broad markdowns across categories.
- January: Best month
- February: Typical price
- March: Typical price
- April: Avoid
- May: Typical price
- June: Best month
- July: Typical price
- August: Best month
- September: Avoid
- October: Typical price
- November: Best month
- December: Typical price
When Is the Best Time to Buy an Engagement Ring?
Engagement ring prices peak from November through Valentine's Day in February, when proposal season drives the highest demand. Prices ease in late spring and again in midsummer, outside of the peak proposal window.
- January: Avoid
- February: Avoid
- March: Typical price
- April: Typical price
- May: Best month
- June: Typical price
- July: Best month
- August: Best month
- September: Typical price
- October: Typical price
- November: Typical price
- December: Typical price
Airline Ticket Price Seasonality: When to Book
Airline tickets are cheapest in late January and August, and most expensive in June, July, and December. Book domestic flights 34-86 days out for the best fares.
- January: Best month
- February: Typical price
- March: Typical price
- April: Typical price
- May: Typical price
- June: Avoid
- July: Avoid
- August: Best month
- September: Typical price
- October: Typical price
- November: Typical price
- December: Typical price
When Is the Best Time to Buy a Laptop?
The best time to buy a laptop is August through September, when back-to-school sales and new-model releases push retailers to discount current-generation models. Black Friday in late November is the second-best window.
- January: Typical price
- February: Typical price
- March: Typical price
- April: Typical price
- May: Typical price
- June: Typical price
- July: Typical price
- August: Best month
- September: Best month
- October: Typical price
- November: Typical price
- December: Avoid

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